Although the pro-gun-rights side has numbers, a real grassroots movement, political influence, court cases, and intensity on our side (at least for now; who knows how our representatives will sell us out), the opposition has a substantial presence on social media and a willingness to use it. This has been made clear by a concerted effort to de-legitimize the NRA, supporters of gun rights, and millions of gun owners and sympathetic Americans.
As an example, various Hollywood stars are now calling for Amazon and other streaming service operators to remove the NRA TV channel or app from their services.
Why? Because they don’t like what they have to say and they are actively trying to make the NRA and its members seem to be not only less legitimate, but instead monstrous accomplices of mass murderers.
Certainly, Amazon and streaming services have the right, as private enterprises, to include or not include any channel or app with their services. It would be well within their rights to remove or de-list the NRA TV channel or app, but I argue that this is both a bad idea and extremely troubling. The content that NRA TV is producing is of interest to a wide audience (else they wouldn’t make it), is lawful, and does not harass, defame, or otherwise harm others. De-listing them would move Amazon and others from a mostly-neutral platform provider to an arbiter of content, which is something I very much doubt they wish to be.
Similarly, people have been pressuring a variety of companies (including Enterprise, Avis, Hertz, First National Bank of Omaha, etc.) to sever their longstanding partnerships with the NRA. I also find this troubling, but less so than the attempts at de-listing the NRA TV app. Again, private enterprises are free to partner (or not) with whomever they choose, but I don’t understand why they bend to the whim of a noisy group of activists who likely don’t use their product or service anyway. Perhaps they think it avoids bad PR and protests on social media? I have no idea: blogs aside, my only use of social media is sharing family photos and the like on Facebook with family and friends since I have a large extended family scattered all over the place. I studiously avoid Twitter like the plague it is.
But I digress: it appears that the initial attempts at de-legitimizing the NRA and gun owners, in that several companies have publicly de-partnered with the NRA (though it likely has little effect over all, and many partnerships like the NRA-branded credit card are likely to be replaced quickly by a more NRA-aligned proivder) has been moderately successful.
How could we, as the gun owning community, counter this? I’m open to suggestions.